Effie win follows Grand Effie
17.03.2017 Effie Awards
The Works has been awarded Bronze for Sustained Success at the APAC Effie Awards held in Singapore for its highly successful ‘Over Beer’ campaign for Canadian Club.
It comes after ‘Over Beer’ took out the Grand Effie at the Australian Effie Awards in 2015 in addition to winning Gold for Long Term Effects.
The five-year long campaign has seen Canadian Club become one of the fastest growing alcohol brands in the country moving into the top ten spirits across all categories.
The Effies recognises work that delivers real ROI for clients and brands. The Works has also previously won a Global Effie for our work on Jim Beam.