Optus Support Network
As the Support Network for both the Australian Olympic and Paralympic Teams, Optus understands the commitment and dedication our athletes possess; and the sacrifices they make in pursuit of Olympic glory. But there is a group of people that have an even more intimate understanding of what all our athletes go through – their families and friends; their coaches and teammates, who’ve been with them for every step of the journey. As part of the Support Network campaign, The Works recorded the conversations between our Olympic and Paralympic hopefuls as they shared the news of their selection for the Rio Games with their own support network. Real, emotional, heartfelt and inspiring, the campaign will be seen across TV, online, outdoor, instore and other channels.